Strategic Plan

Strategic Priorities

Produce Critical Analysis

• Equip social justice organizations, civic leaders, journalists, and other partners with timely, actionable research on antidemocratic, authoritarian, and supremacist trends and movements.
• We do this by:
  • Producing strategic assessments of antidemocratic groups, leaders, and campaigns
  • Distributing interactive research tools for the democracy and social justice fields
  • Expanding capacities for trend spotting and early detection of new threats
  • Generating investigative research and journalism on underestimated risks
  • Designing actionable tool kits for organizers

Effect Narrative Change

• Shift the paradigm for how civil society addresses the existential crisis posed by 21st century antidemocratic, authoritarian, and supremacist movements.
• We do this by:
  • Exposing and challenging White nationalist, theocratic, and other bigoted actors and campaigns
  • Replacing outdated frameworks and false solutions
  • Shifting narratives toward a systems-oriented understanding of threats and solutions
  • Working with other “watchdog” groups to support democracy and justice organizing
  • Connecting our experts to legacy and social media

Sharpen Pro-democracy Strategy

• Partner with justice-oriented groups and organizers to sharpen strategies to block antidemocratic movements and build multiracial democracy.
• We do this by:
  • Providing sustained strategic counsel to key civil society partners
  • Supporting national initiatives and select regional strategies
  • Documenting and disseminating strategic lessons learned

Maintain & Grow PRA’s Capacity

• Establish the optimal resources, infrastructure, and talent to achieve results in an environment where staff can grow and thrive.
• We do this by:
  • Recommitting to a culture of equity, inclusion, and transparency
  • Raising resources from donor activists and institutions to expand PRA’s capacity to meet the needs of our field
  • Emphasizing feedback, evaluation, and learning to ensure PRA endures as an adaptable, strategic, and effective organization