Political Research Associates
The largest U.S.-based adoption agency and an anti-choice media group have teamed up to produce a television advertisement targeting women considering abortion. According to Christian News, Heroic Media and Bethany Christian Services began working together late in 2012 on the first-ever national television campaign to propose adoption as an alternative to abortion, running about 45 spots within a one-month period on the Oxygen Network, which attracts predominately female viewers.