Can a religious text be lethal? The story of Abraham and Isaac, shared by Christianity, Judaism, and Islam, has been used for centuries to glorify sacrifice—and it has never been our own story more than it is right now.
Religious horror, like Chick comics, Hell Houses, and the Left Behind books, moved from the margins in the 1960s to the center by the early 2000s with an assist from a strong anti-pluralism, anti-liberalism, and antipathy to governmental reform.
Branding is a combination of name, logo, and mythology; in a world in which we see more than three-thousand marketing messages a day, does religion have to sell itself in order to remain part of the cultural conversation?